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Kwaku Abedi & Spiros Tsaltas

Inbound PR: The New PR

Inbound PR: The New PR

May 26, 2018 |

You most likely have heard of Inbound Marketing - a famed tool used by all marketers today for spotting, developing and ...


May 19, 2018 |

Customer loyalty and client retention is the primary focus of our PR Firm: HireLoyalty. If you have followed our past ar ...

May 6, 2018 |

This is an extract from a talk that we gave last week Wednesday (April 18th) at MEST (Meltwater Entrepreneuri ...

Apr 1, 2018 |

We have been writing about Social Media, Inbound Marketing and Customer Loyalty. Let 39;s have a look today specificall ...

Mar 26, 2018 |

In our previous articles, we have established the need for Customer Loyalty and the need to consistently measure Loyalty ...

Aug 13, 2017 |

Pin-pointing moments throughout the customer journey and measuring them in order improve Customer Loyalty, has turned in ...

Aug 7, 2017 |

In the past, we have talked about NPS (Net Promoter Score) as the de facto standard for measuring Customer Loyalty. I ...

Jun 26, 2017 |

In part one of this article, we talked about the importance of a social media strategy and how businesses must focus on ...

Jun 11, 2017 |

A lot of times, we are asked what is the best tool for this or for that digital marketing functionality. The question ...

Apr 15, 2017 |

Digital Marketing Whether entrepreneurs and businesses like it or not, digital marketing is here to stay ...

Apr 15, 2017 |

Humans devise strategies every day. Some can be mundane as how to pass and exam or can be as complicated as how to land ...

Apr 12, 2017 |

We have been writing about Social Media, Inbound Marketing and Customer Loyalty. Let 39;s have a look today specificall ...

Apr 6, 2017 |

As an entrepreneur, one of the most important exercises you can undertake for your business is determining the marketing ...

Mar 26, 2017 |

Although this is a stand-alone article, it is can also be viewed as a lsquo;build-up rsquo; of our previous article on ...

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