R2Bees Postpones “SITE 15” Album Due To Universal Music Group Deal
R2Bees Entertainment label frontmen, R2Bees have postponed the release of their highly anticipated upcoming album, titled “SITE 15”.
The album, which is their 3rd studio project, was due for release this week but has been postponed until further notice.
According to the award-winning group, the postponement was due to a distribution deal they were finalising with Universal Music Group.
Omar Sterling, a rapper and member of the music group, made the announcement via Twitter early Thursday (August 2).
He tweeted: “We’ve just finalized a deal with Universal [Music Group] for our album SITE 15, this has caused the album to be pushed back a few weeks. We are sorry for the delay.”
An insider tells us there was a back and forth between R2Bees and the world leader in music-based entertainment company.
The source said R2Bees had planned to release the album independently this week after a back and forth with Universal Music Group over a distribution deal.
But, immediately after their performance at Tidal Rave on Saturday, July 28, Universal Music Group crew flew into Ghana to finalise the deal.
This, according to the “Over” hitmakers, caused the delay in the album release.
The new deal will see Universal Music Group use their global networks for wider discovery, marketing, promotion and distribution of "SITE 15" album.