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Ghana's Son: A Sit Down with Trailblazer and Entrepreneur, Egomeli Kodzo Hormeku

Interviews Ghana's Son: A Sit Down with Trailblazer and Entrepreneur, Egomeli Kodzo Hormeku
JAN 18, 2015 LISTEN

Q: Give us five things you do that keep you on your toes.

A: I question everything. Then, I connect the dots. I do my own research and my own stunts. I can't talk about it if I do not live it. Most of all, I ask myself how I can become the person who would put me out of business before that person or brand comes. That alone helps me relax into my being and drown everything out except the goal.

Q: What's your process like?

A: All of the moments are the same but are very memorable. There is a need for something because of some sort of lack people feel. I respond and think of how others will perceive or use my response. Then, I do whatever it takes to turn the dream into reality. The process is all about living, learning, falling in love and going to war with the process. The product is the result.

Q: Can you share your most impressive and memorable success story to date?

A: Most people think staying afloat this long as a solopreneur or the features are my biggest feats. I see being here as survival and the features as a celebration of that survival on my road. I'd say that my most impressive and successful stories have to deal with making brands from scratch as a solopreneur. I don't believe in inanimate objects. Simply put, I do and create what I love. Building original moments and turning them into a product that is both innovative and measurable keeps me going. The success is in seeing one of my clients look really great in a one of one coat or getting a letter from someone saying someone I is responsible for one of their best nights. I consider it a success when I can tap into what my client sees as perfection. There is a success story and memory in every piece that makes someone feel alive. When you get it right, it always feels like the first time.

Q: What has been the biggest challenge to date. Why was it a challenge and how did you overcome it?

A: The biggest challenge to date isn't something you overcome. It's ongoing. The challenge is shifting with the zeitgeist while staying true to your individuality. The way to overcome is to never be afraid to push the envelope with innovation but always find a way to preserve/keep tradition. This is your challenge and triumph everyday.

Q: If you had one piece of advice you could share with the world, what would it be?

A: Stay low and keep firing.

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