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01.05.2007 General News

Ayariga bemoans “Apuskeleke”

By myjoyonline

The Member of Parliament for Bawku Central, Hon. Mahama Ayariga has launched his displeasure for the indecent dressing which has absorbed Ghanaian youth in recent times.

He blamed television stations as the root cause of the canker.

According to Hon. Mahama, the proliferations of foreign soap operas on Ghanaian televisions were the core of the adulterated fashions as “Apuskeleke, I 'm aware and many other styles, the youth had taken to.”

He said television is an influential tool and viewing these fashions of foreign soap operas on the TVs for a very long time, the youth, especially had come to accept the fashion as normal, to the neglect of Ghana's local fashion.

However, He encouraged TV networks to help promote decent Ghanaian fashion and change society's perception about foreign fashion.

He said: “Televisions could start highlighting local operas that has lot of indigenous fashions on display.”

He said it would go long way to influence our style of dressing.

Hon. Ayariga made the concerns at the launch of a fashion magazine, “Dreams Fashion Magazine” at the Golden Tulip Hotel in Accra. The magazine was to help develop Ghanaian fashion.

The occasion attracted the patronage of many personalities including Alhaji Sidiku Buari, president of MUSIGA, Frances Tekyi-Mensah, Miss Ghana 2007 and many others especial from the fashion design industry.

Explaining the essence of the magazine, Nura Musa, CEO and editor of Dream Fashion Magazine (DFM) said it was to fill the gap in today's fashion and beauty industry.

“The magazine is a well thought out plan to fill in the gap of today's fashion and beauty industry”, she disclosed.

She continue that it was designed to also help students who are learning to become professional fashion designers and create their own styles and designs.

She also added that the magazine could serve as a fashion catalogue for designers and their clients to make choices of their style.

She said DFM was a tool to assist feed the level of fashion consciousness in Ghana, as she created the impression Ghana's fashion consciousness was not encouraging.

Credit: Daily Guide

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