Tomorrow Is 12/12

12/12 is the day when online shops offer bigger and better discounts on all items. It literally means ‘double twelve’ in Chinese. It is more like china’s cyber Monday- a marketing term for the Monday after Thanksgiving in the United States.

12/12 is a modernized term for the Chinese holiday ‘Singles Day’. More like a retail ‘holiday’ adopted by modern retail shops, 12/12 serves the needs of online shoppers massively due to its affiliate term 11/11.

The purpose for 12/12 is to pursue shoppers to move from the offline retailing to the online shops for their convenience. This however, has been impactful as shoppers no long have to stress themselves in the offline market in a bid to get items they long to buy. Research has further showed that many online retail shops made tremendous impact as a result of this initiative.

Online retail shop like Jumia Ghana, says customers can enjoy this initiative tomorrow for 24 hours. It says that not only will customers enjoy crazy discounts, it will also offer 12% of everything on its site for 12 minutes at 12AM and 12 PM . Jumia Ghana added that, it will offer 12 Flash Sales tomorrow, so customers should be expectant and enjoy while it last.

This 12/12 deals certainly have the attention of online shoppers especially because the discount keeps coming. Jumia Ghana is already in the discount season of Black Friday . As promised at the Launch of the Black Friday Festival, it is aimed at super surprising its customers every day because the needs of its customers is its priority.

It’s just 4 days away to the end of Black Friday on Jumia.com.gh. Shoppers can still seize the opportunity and have their Christmas shopping needs sorted as this week’s crazy discount is still available for them.