Digital Payment System WorldRemit Raises $40million Targeting 5 Million Customers In Africa
Leading digital money transfer service WorldRemit has raised $40m to drive its next phase of global growth, aiming to serve 10 million customers connected to emerging markets. Half of these customers will be in Africa.
As part of the expansion, WorldRemit will enable customers in Africa to transfer money to 148 countries as easily as sending an instant message, using the WorldRemit app.
Countries in Africa which now receive remittances through WorldRemit will become send countries. Most importantly, the new service will make sending money to Africa faster, easier and low cost. According to the World Bank, inter-Africa transfers are amongst the most expensive in the world.
Money transfers to Africa account for more than half of WorldRemit’s total volume of transactions. The company currently handles 74% of remittances to popular mobile money services across Africa like MTN, Ecocash, Tigo Pesa, Vodafone M-Pesa and Airtel Money, making it the global leader in mobile-to-mobile international money transfers.
Founder and CEO at WorldRemit, Ismail Ahmed said, “This new funding will fuel our growth, and help bring our service to millions of more customers across the globe. Africa is a crucial market for us and over the next few years, we will expand our services so customers can send and receive with WorldRemit, getting the benefits of our fast, secure online service.”
Since its last funding round in 2015, WorldRemit has launched 206 new services across the globe and has grown its transaction volume by 400%. Last month WorldRemit became Arsenal FC’s first-ever online money transfer partner.
WorldRemit was founded in 2010 by a UK-based entrepreneur from Somaliland, Ismail Ahmed, a remittance specialist and former compliance advisor to the United Nations. Personal experience of using money transfer agents convinced Ismail that technology could improve the sending process, enhance compliance and reduce costs to the customer.
In November 2017 WorldRemit became Arsenal FC’s first-ever online money transfer partner in a global sponsorship deal for all Premier League, League Cup and FA Cup games. In June 2017 WorldRemit added Android Pay to its service, offering a new way for WorldRemit’s Android Pay users to safely and securely send money to 130 million mobile money accounts accessible via its network.
WorldRemit has secured $220 million in funding backed by Accel and TCV – early investors in Facebook, Spotify, Netflix and Slack - and LeapFrog Investments.
WorldRemit's global headquarters are in London, UK with offices in the United States, Canada, South Africa, Japan, Singapore, the Philippines, Australia and New Zealand.