On Saturday, December 18, Ghana witnessed a new beginning of what is internationally acclaimed as the biggest fashion parade in Ghanaian pageant history. MALZ Promotions in collaboration with Woodin and Beyond the return hosted the preliminary fashion show of Miss Universe Ghana 2022 at one of the most iconic landmarks in the country, the Black Star Square. This event marked the onset of elevating the Ghanaian creative arts on a global scale and reinstated our dedicated mission to promote Ghanaian lifestyle, tourism, and culture.
The Miss Universe Ghana Preliminary Fashion Show marks the very first time in history that Miss Universe Ghana hosted a preliminary fashion show and also the first time that a good 16 delegates are vying for the Miss Universe Ghana crown. The event witnessed these incredible women, each representing one of the 16 regions of Ghana, compete in a lineup of exciting rounds to help narrow the field to a select number of semifinalists at the Grand Finals. These delegates paraded in some never-before-seen elaborate Regional Costume Designs, paying homage to the vibrant culture, remarkable tourist attraction, and hidden gems the country has to offer. This preliminary fashion show also allowed the Miss Universe Ghana Organization to judge the 16 ladies during a swimsuit round and evening gown sponsored by Aha Brands and Woodin respectively.
The preliminary fashion show did not only pave the way to flaunt the priceless masterpieces of some of the country’s most revered designers, but also created opportunities to discover, nurture, and showcase a new generation of designers who are looking to attain global recognition, with their pieces worn by the 16 most incredible women selected from the length and breadth of this country to compete for the Miss Universe Ghana 2022 title. This year raises anticipation for spectators both locally and internationally as the event unveils never-before-seen showmanship from fashion designers the likes of Regional Costume, Nipo Skin, Aha Brands, Nunoo Clothing, Yunizaah, Yidana, MrKels, Eugene de Wisec & Quarme, Katie O, and illustrious designs from one of the nation’s biggest textiles brand, Woodin.
The event also saw heart-stopping performances from some of Ghana’s leading entertainers in the music business like Adina, Stonebwoy, and amazing rising talents like Kweku Afro. With a number of the A-list talents selected to perform at the preliminary fashion show this year, it was no surprise the event earned massive attention, recording a peaked viewership level online.
The maiden edition of Miss Universe Ghana Preliminary Fashion Show was hosted by Miss Universe Ghana 2017, Ruth Quashie, and the reigning Miss Universe Ghana, Silvia Naa Morkor Commodore with a special red carpet presentation by Mauvie the Motivator. A special thank you to the National Director of Miss Universe Ghana, Menaye Donkor-Muntari for introducing this brilliant innovation to change the status quo. In a statement, she said “Our forefathers would be proud! This is the genesis of greater milestones that will propel Ghana to the international spotlight and awaken the spirit of patriotism for the world to see.”
Soon, these sixteen delegates will vie for the crown of Miss Universe Ghana 2022. We all await our new queen with eager anticipation. May the best girl win.