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"This Can Allow Old Filmmakers Make More Money" — Niyi Akinmolayan Challenges Tech Entrepreneurs To Restore Old Nollywood Films

By Oluwarantimi Oludase
Niyi AkinmolayanNiyi Akinmolayan

Renowned Nigerian filmmaker Niyi Akinmolayan has called on tech entrepreneurs to explore the lucrative business of restoring vintage Nollywood content.

In a post shared on his Instagram page on Friday, the filmmaker highlighted a massive opportunity waiting to be tapped using Artificial Intelligence.

Akinmolayan proposed that a business could be built around using AI tools to revitalize old Nollywood films originally shot on VHS and VCD, as well as classic television shows from platforms like NTA.

He noted that the technology for this restoration is already available and that the content could be repackaged and resold to a willing market. According to him, this initiative would create a new revenue stream for veteran filmmakers.

The filmmaker acknowledged the primary challenge of whether these classic films and TV shows are still available in stock. He then directed a challenge at young tech enthusiasts, noting that while they often criticize Nollywood, they now have the opportunity to prove their skills, emphasizing that nostalgia is a highly profitable commodity.

He wrote:

"Someone should start a business using AI tools to restore and revitalize old nollywood films that were made on VHS and VCD. Including TV shows on NTA and the likes. The tech is available... Then resell again. This can allow old filmmakers make more money. Problem is do we even have those films and TV show in stock."

"The tech is here. Nostalgia sells. All those small tech boys that like to abuse Nollywood… Oya… get on this."

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