adidas Launches In Ghana Today

The leading global sports retailer, adidas, with an estimated 7,600 stores in China alone, is officially launching its biggest retail outlet in Ghana on Thursday, 27th November, 2014 at the Nester Square, Airport City, Accra.

The launch is expected to attract high profile sporting personalities, celebrities, retailers in sportswear and fashion, ministers of state, businessmen and the media.

Speaking to the media prior to the launch, Warren Bowers, Retail Director of adidas Africa hinted that the stores in Ghana will offer a fusion of performance and class items that will revolutionize the consumer experience of Ghanaians; and the stores will rival some of the best in Cape Town, Johannesburg and European countries.