Ghana urged to explore opportunities in creative entrepreneurship

Deputy of Head of Mission of the Dutch Embassy in Ghana, Caecila Wijgers, has urged Ghana to carefully explore the opportunities the creative industry presents for economic growth.

She says Ghana has many promising creative entrepreneurs who should be encouraged, adding that the Embassy is now turning its focus on developing young entrepreneurs. The creative industry is one of the sectors of the Netherlands

“I believe there is a lot of creativity here in Ghana, as there is in the Netherlands”, she told JOY BUSINESS at a cultural and creative event as part of the Embassy’s Orange Week celebration. Young creative entrepreneurs in disciplines such as music, art, dance as well as fashion and spoken word were invited to showcase their works.

Ms Wigjers also revealed that the Dutch Embassy was designing a mentorship programme expected to take off next year. It would help entrepreneurs develop their skills to enable them grow their businesses.

Deputy Minister of Tourism and Creative Arts, Dzifa Gomashie who graced the occasion pledged government’s support for entrepreneurs in the creative industry.

“As a ministry we have created the platform for creative entrepreneurs to come together and hold exhibitions”, she said.

The night was filled with various performances of music and dance and was concluded by a fashion show with young designers.