NEWSPAPER VENDORS in Greater Accra could earn additional income, courtesy their association with MTN Ghana recently.
Thus, members of the Ghana National Association of Newspaper Vendors (GANAVA) can average 80 percent monthly revenue growth from airtime sales and about 20 percent monthly gross profit growth, Eben Asante, Sales and Distribution Executive, MTN Ghana, told CITY & BUSINESS GUIDE.
The alliance was launched over the weekend in Accra.
In a speech, Mr Asante declared: “It is indeed assuring to know that consumers in the Greater Accra Metropolis can now purchase recharge vouchers and starter packs from newspaper vendors. MTN is committed to the development of customer-focused strategies.
“Since our entry onto the Ghanaian market a year ago, MTN has regularly communicated its primary objective of bringing the highest standards of telecommunication services to Ghana and making our products and services accessible to consumers.”
While encouraging newspaper vendors in all parts of Greater Accra to come and enjoy the attractive discounts connected with the offer, he said MTN would be supporting GANAVA in promotions and other activities that would connect all vendors in the other regions of the country.
Stephen Kobina Egon, chairman of GANAVA, in an interview, commended MTN for the offer and appealed that newspaper stands and trolleys be provided the association's members to enhance their work.
Currently the association has 250 registered members.
By Samuel Boadi