Ghana Can Triple Economic Output- Prof Adei

The Former President of the Chartered Institute of Marketing- Ghana (CIMG), Professor Stephen Adei, says the country can triple its current economic output if all Ghanaians change their values as well as attitudes, especially to work.

“At the personal, institutional and national levels, translating vision, intentions and potentials into reality is often difficult because change management provokes a lot of challenges.

“However, if we want to see the country accelerating its development, then we must begin to chart a new course,” Professor Adei noted.

Speaking on the theme, “Challenges of Managing Change in a Static Culture” on the occasion of the Chartered Institute of Marketing- Ghana (CIMG's) handing over ceremony last week, Professor Adei said the level of perceived corruption in the country was high amid inefficiency in development management.

“To clear anything at the Tema habour will convince you that we are in the fourth world,” he added.

He pointed out that modern industry rewarded productivity and not titles, adding that the Ghana Institute of Public and Management Administration (GIMPA) had seen transformation into an academic centre of excellence because he, with the support of others, implemented aggressive and vigilant policies that some members of staff did not like. “But today, I am a winner,” he said.

He also commended Dr. Mensah Otabil, Chancellor of Central University College for pioneering private universities in Ghana and the Databank Financial Services Limited for originating mass access to mutual funds and savings.

The newly elected executives and council members have four years to stay in office.

Mrs. Josephine Okutu, Commercial Director at the Council for Scientific and Industrial Research (CSIR) is the President, with Mrs. Shola Sarfo Duodu, Corporate Affairs Manager at Barclays Bank as the Vice President.

Other members of the executive include Kojo Mattah of SOS, D. Kasser Tee, Corporate Affairs and Marketing Manager of the Trust Bank and Anthony Wireko, General Manager (Marketing) of the Ghana Telecom.

An Appeal Court Judge, Justice Gilbert Mensa Quaye, who swore into office the newly executives and council members urged CIMG to use their professional office to brand Ghana while marketing its corporate products.

By Charles Nixon Yeboah