Bola Ray, Jocelyn Dumas appointed Brand Ambassadors of GoldBod Jewellery

GoldBod Jewellery, a subsidiary of the Ghana Gold Board, has unveiled celebrated broadcaster Nathan Kwabena Anokye Adisi, widely known as Bola Ray, and award-winning actress Joselyn Dumas as its new Brand Ambassadors.

The high-profile partnership is part of GoldBod’s strategy to promote Ghana’s rich gold heritage while projecting the nation’s growing reputation for world-class craftsmanship, ethical sourcing, and fine jewellery design.

At a colourful ceremony held at the company’s head office in Accra, the Chief Executive Officer of GoldBod, Mr. Sammy Gyamfi, Esq., described the appointment as a landmark step toward positioning Ghana as a leading destination for authentic and luxurious gold ornaments in Africa.

“Bola Ray and Joselyn Dumas embody the spirit of excellence, sophistication, and authenticity that our brand stands for. Their appointment marks a major milestone in our mission to add value to Ghana’s gold resources and showcase local artistry on the global stage,” he said.

Mr. Gyamfi added that the collaboration aligns with President John Dramani Mahama’s vision of transforming Ghana into a hub for premium gold jewellery and ornaments through innovation and local value addition.

Under their new ambassadorial roles, Bola Ray and Joselyn Dumas will lead promotional campaigns, engage with the media, and champion initiatives designed to introduce GoldBod’s latest collections of fine gold and diamond pieces, bespoke ornaments, and refined luxury accessories to both local and international audiences.

With their combined influence, charisma, and elegance, the partnership is expected to elevate GoldBod’s visibility and cement Ghana’s place as a global force in the jewellery industry.