
Since Ghana returned to democratic governance in 1992, its electoral process has been a testament to the nation's resilience, commitment to democracy, and determination to shape its own political destiny. Over the course of seven successive general elections, Ghanaians have continuously demonstrated their belief in the power of the ballot, using their votes to choose the leaders they believe can drive the country forward. Each election cycle has brought its unique dynamics, shaped by the personalities of the candidates, the political landscape, and the prevailing national issues.
From the fiercely contested 1992 elections, where the National Democratic Congress (NDC) and its candidate, Jerry John Rawlings, inaugurated the Fourth Republic, to the dramatic victories of the New Patriotic Party (NPP) in 2000 and 2016, Ghana's political history is one of alternating power between the two major parties. Alongside these shifts, certain trends have emerged: the rising influence of the youth vote, the growing importance of campaign strategy, and the subtle yet real impact of ballot positioning.
In 2024, Dr. Mahamudu Bawumia, the NPP’s candidate, finds himself at the top of the ballot paper—a position that many view as symbolic of the leadership and vision he brings to the race. Historically, being number one on the ballot has often carried psychological weight, influencing voters in ways that go beyond campaign promises and political rallies. This position reinforces the idea that Bawumia is the candidate to lead Ghana into a future of technological advancement, economic growth, and inclusive governance.
But the story of Ghana’s elections is about more than numbers; it is about the people who animate those numbers. From John Kufuor’s landslide victory in 2000, which ended two decades of Rawlings’ dominance, to Nana Akufo-Addo’s decisive wins in 2016 and 2020, the NPP has consistently demonstrated its ability to mobilize the electorate through smart strategy, strong leadership, and effective messaging. The party’s strength lies in its capacity to tap into the aspirations of ordinary Ghanaians—particularly the youth and women—while positioning itself as the party of economic pragmatism and development.
In the run-up to the 2024 elections, this tradition continues. At the forefront of the NPP’s campaign are two figures whose contributions are impossible to ignore: Dr. Matthew Opoku Prempeh, also known as Napo, and Hajia Samira Bawumia. Napo, with his fiery passion and tireless dedication, has been instrumental in energizing the NPP’s grassroots base, ensuring that every corner of the country hears the message of hope and progress that the party stands for. His deep connection to the electorate, especially in the energy sector and through his work in education, makes him a key asset in ensuring the party’s message resonates with ordinary Ghanaians.
Samira Bawumia, meanwhile, brings her own brand of brilliance to the campaign. As one of the most charismatic figures in Ghanaian politics today, she has become a pivotal voice for women and the youth. Her ability to connect with voters on a personal level, coupled with her eloquent advocacy for the NPP’s policies, makes her a driving force in this election. With a keen understanding of social media and a clear vision for youth empowerment, Samira’s campaign strategy is not only modern but also deeply attuned to the desires of a new generation of voters who want leaders they can relate to.
As we look back at Ghana’s electoral journey, from the fragile beginnings of the 1992 transition to the consolidation of democracy in the early 2000s, and the dynamic election cycles of the 21st century, it is clear that every election has been a battle for the heart and soul of the nation. And in this 2024 election, Dr. Bawumia’s placement as number one on the ballot, coupled with the tireless efforts of Napo and the ingenuity of Samira, creates a formidable trio that is set to chart a new course for Ghana.
This article delves into the profound significance of being number one on the ballot, examines the role of grassroots mobilization in winning elections, and celebrates the masterstroke campaigns of Napo and Samira, which have made the NPP a force to be reckoned with. As the 2024 election approaches, one thing is clear: Ghana’s democracy has matured, but it still depends on visionary leadership, strategic thinking, and the power of the people’s vote.
Bawumia’s No.1 Spot: A Symbol of Leadership
In Ghana’s political landscape, symbolism carries great weight, and in the 2024 elections, Dr. Mahamudu Bawumia's position as number one on the ballot is more than just a stroke of luck—it’s a testament to his leadership and the promise he represents for the future of the New Patriotic Party (NPP) and the nation.
Bawumia’s political journey, from Vice President to presidential candidate, has been one of dedication, vision, and unyielding focus on economic transformation. As Vice President, his economic expertise and technological innovations brought modern solutions to some of Ghana’s most pressing challenges. From spearheading the digitalization of public services to stabilizing the economy in difficult times, Bawumia's track record is a reflection of his technocratic leadership style—one that is data-driven, pragmatic, and focused on long-term prosperity.
Now, as the NPP’s presidential candidate, Bawumia’s placement at the top of the ballot serves as a symbolic culmination of his work. Being number one isn’t just about order; it mirrors the way he has always been at the forefront of the nation's economic renaissance. It represents his forward-thinking approach, the innovative policies he has championed, and the vision he holds for a Ghana that can compete on the global stage. In many ways, his ballot position embodies the leadership and first-choice status he has earned through years of service.
This is no coincidence. Bawumia’s rise to the top has been forged through years of hard work, dedication to public service, and an unwavering commitment to the people of Ghana. As he steps into this new role, his position on the ballot underscores his readiness to lead the nation into a future defined by progress, innovation, and growth. For many Ghanaians, his number one spot isn’t just a number—it’s a signal of the leadership the country needs at this critical time.
With Dr. Bawumia leading the charge, the NPP stands poised to continue its legacy of progress. His placement at the top of the ballot is a reminder that Ghana's best days are still ahead, under the steady and visionary leadership of a man who has always been at the front of the nation's journey toward development.
Napo’s Passion: Energizing the Grassroots
Dr. Matthew Opoku Prempeh, widely known as Napo, is not just an influential figure within the New Patriotic Party (NPP); he is now the party’s Vice Presidential candidate, poised to serve as Ghana’s next Vice President if Dr. Mahamudu Bawumia wins the 2024 elections. Napo’s journey from a trusted minister to Dr. Bawumia’s running mate is a testament to his unwavering dedication, deep connection with the grassroots, and ability to deliver on key promises. As the face of the NPP’s energizing campaign, Napo’s passion for the people and his proven track record make him a crucial player in this election cycle.
Napo’s strength lies in his ability to connect with ordinary Ghanaians. From his compelling speeches to town hall meetings and regional tours, Napo has an unmatched way of whipping up excitement wherever he goes. He engages directly with voters, discussing their needs and concerns, and reassuring them that the NPP has their best interests at heart. His grassroots mobilization efforts are built on sincerity and a shared vision for a prosperous Ghana. Napo’s recent tours across the country, from the northern regions to the coastal towns, have sparked renewed enthusiasm among NPP supporters, galvanizing them around the party’s message of progress and innovation.
Napo’s influence is not just about rhetoric; his reputation as a results-driven leader speaks volumes. As Minister of Education, he was instrumental in implementing the Free Senior High School policy, one of the NPP’s most transformative achievements, which has given millions of Ghanaian students access to quality education. This achievement, along with his significant contributions in other sectors like energy, has earned him the admiration and trust of many Ghanaians. For those who seek tangible development, Napo stands out as a leader who delivers, making him a critical figure in rallying support for the NPP and reinforcing the party’s legacy of progress.
But beyond his grassroots appeal and his role as a trusted minister, Napo is now stepping into the national spotlight as the Vice Presidential candidate. His partnership with Dr. Bawumia is not merely symbolic—it represents a strategic alliance that brings together economic expertise, educational reform, and a vision for Ghana’s future. Together, they are positioning the NPP as the party that can lead Ghana into a new era of technological innovation and social transformation.
Additionally, Napo’s role as a unifier within the NPP cannot be overlooked. In a party where factions sometimes arise, Napo has consistently acted as a bridge-builder, ensuring that the NPP presents a solid, united front. His ability to foster harmony and cohesion within the party’s ranks is invaluable as the NPP heads into the 2024 elections, ready to maintain its focus and energy.
In this election, Napo’s passion for the grassroots, coupled with his new role as Vice Presidential candidate, places him at the center of the NPP’s winning strategy. His energy, experience, and ability to inspire loyalty make him one of the NPP’s most vital assets. As he works alongside Dr. Bawumia, Napo’s leadership ensures that the NPP is not only reaching every corner of the country but also building a future where no Ghanaian is left behind.
Samira’s Campaign Masterstroke: Engaging the Youth and Women
In the lead-up to the 2024 elections, Hajia Samira Bawumia has emerged as one of the New Patriotic Party’s (NPP) most dynamic and influential campaigners, especially among key demographics such as the youth, women, and the Zongo communities. As the wife of Dr. Mahamudu Bawumia, she has not only energized the party’s base but also made a strong case for Ghana to elect its first Muslim president. Samira’s modern, relatable approach, coupled with her charisma and passion, has transformed her into a powerful political figure, appealing to voters who may not have traditionally aligned with the NPP.
A key element of Samira’s campaign success is her ability to connect with the youth. In today’s political arena, where social media plays an increasingly pivotal role, Samira has become the face of the NPP’s outreach to younger, tech-savvy voters. She uses platforms like Instagram, TikTok, and Twitter to communicate directly with the youth, sharing relatable content that blends political messages with elements of fashion, culture, and empowerment. Her “cool” factor has made her especially popular among first-time voters, who see in her a symbol of modern, forward-thinking leadership. Whether she’s speaking to students or engaging with young entrepreneurs, Samira’s message is clear: the NPP is a party for the future, a party that understands the challenges of today’s generation and has a plan to address them.
Samira’s influence doesn’t stop with the youth; she is also a powerful advocate for women’s issues. As a motivational speaker and a role model for many young women, she has positioned herself as a champion for gender equality and female empowerment. Her presence on the campaign trail sends a strong signal to women across Ghana that the NPP values their contributions and is committed to policies that support their advancement. Her ability to relate to the struggles and aspirations of women from all walks of life—whether professionals, market traders, or homemakers—has broadened the NPP’s appeal among female voters. Samira’s advocacy on issues such as education, health, and entrepreneurship for women has resonated deeply, making her a key figure in attracting women’s votes for the NPP.
Furthermore, Samira’s deep connection to the Zongo and Muslim communities is a cornerstone of her campaign. In her numerous tours and engagements with these communities, she has highlighted the significance of this moment in history—the opportunity to elect Dr. Bawumia, the first Muslim to ascend to the presidency of Ghana. Samira’s appeal to the Zongo communities is not just about religion; it’s about representation and inclusion. For many in the Zongo, Dr. Bawumia’s candidacy is a symbol of progress, a chance for their voices to be heard at the highest levels of government. Samira’s message to the Muslim population is clear: electing Dr. Bawumia is not only a vote for economic prosperity and progress but also a vote for a leader who understands and values their unique contributions to the nation.
Through town hall meetings, mosque visits, and community rallies, Samira has made an impassioned plea for the Zongo communities to rally behind the NPP. Her compelling speeches and her presence as a role model for young Muslim women are energizing the grassroots, urging them to seize this historic opportunity to elect Ghana’s first Muslim president.
Samira Bawumia’s campaign has been nothing short of a masterstroke. Her modern approach, ability to relate to key demographics, and unwavering advocacy for both the youth and women have transformed the image of the NPP. She has proven to be a formidable force on the campaign trail, shaping the party’s message of inclusivity, progress, and hope for a better Ghana. With her at the forefront, the NPP is poised to capture the hearts and minds of voters, ensuring that no demographic is left behind in the party’s quest for victory in 2024.
Conclusion: A Strategic Path to Victory
As the 2024 elections approach, the New Patriotic Party (NPP) stands at a pivotal moment in Ghana’s political history. Dr. Mahamudu Bawumia's number one spot on the ballot isn’t just a coincidence; it is a powerful symbol of his leadership, vision, and the party’s commitment to a future of growth and stability. The significance of being first on the ballot speaks volumes about the NPP’s aspirations for Ghana, offering a chance to lead the country with fresh ideas, technological innovation, and economic prowess. Bawumia’s personal journey from Vice President to presidential candidate reflects years of dedicated service and an unmatched expertise in managing Ghana’s economy, making him the ideal leader for the next chapter.
But this path to victory is not just about Bawumia alone. The passionate drive of Napo (Dr. Matthew Opoku Prempeh), who is not only rallying the grassroots but also stands as Bawumia’s Vice Presidential candidate, has electrified the party’s base. His ability to energize ordinary Ghanaians, particularly through town hall meetings and regional tours, is key to ensuring the NPP’s message resonates in every corner of the country. Napo’s deep connection with the people and his reputation for delivering on education and other key sectors make him a formidable force in the campaign.
Equally, Samira Bawumia’s innovative approach to campaigning is shaping the NPP’s image as a modern, inclusive, and forward-looking party. Her dynamic engagement with the youth, women, and the Zongo communities—using social media, fashion, and her personal charisma—has made her a pivotal figure in rallying support. By advocating for issues that resonate with women and the marginalized, Samira is broadening the NPP’s appeal and ensuring that Bawumia’s top position translates into widespread support across demographics.
Yet, the road ahead is not without its challenges. As the NPP faces rising opposition from the NDC and the weight of public expectations, there’s a need for constant innovation, unity, and focus. The party must rise above complacency and ensure that Bawumia’s top spot on the ballot is backed by a clear, actionable agenda that addresses the real concerns of the Ghanaian people. Overcoming opposition, voter fatigue, and internal divisions will require a strategic and adaptive approach, but the NPP has shown time and again that it is capable of meeting these challenges head-on.
With Bawumia at the helm, and Napo and Samira by his side, the NPP is poised to lead Ghana into a prosperous future. Together, they form a powerhouse team that embodies the vision, passion, and innovation needed to drive the country forward. As the campaign intensifies, the NPP must stay focused on its mission to deliver continued progress for all Ghanaians, ensuring that the journey from the ballot to the presidency becomes a resounding victory for the party and the nation.
Written By: Barima K. Asante
(The writer is a Former TESCON Vice President, University of Education, Winneba)
Comments
Good work done Barima, indeed Dr Bawumia will break the 8 for NPP.