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Christian Service University is really setting the standard when it comes to event management education

Feature Article Prof. Afrane, president of Christian Service University
THU, 15 AUG 2024 LISTEN
Prof. Afrane, president of Christian Service University

In an era where events shape and define societal, political, religious and economic landscapes, the demand for highly skilled event planners has never been greater. Christian Service University (CSU) stands at the forefront of meeting this demand with the introduction of its pioneering Master of Arts in Event Management programme, the first of its kind in Ghana. This innovative programme marks a significant milestone in higher education and offers unparalleled opportunities for those seeking to excel in the dynamic field of event management.

A Groundbreaking Initiative
The Master of Arts in Event Management at CSU is meticulously designed to address the evolving needs of the event industry. This 12-month programme is not only groundbreaking in Ghana but is also meticulously crafted to blend theoretical knowledge with practical industry skills. By offering a curriculum that is both industry-driven and academic, CSU sets itself apart as the leading institution for those looking to make a significant impact in the field of event planning.

Programme Highlights
CSU’s MA in Event Management is distinguished by its comprehensive curriculum, which includes:

International Event Management: Understanding global event trends and practices.

Theories and Principles of Event Management: Building a strong theoretical foundation.

Event Planning and Production: Hands-on skills for effective event execution.

Corporate Event Management: Tailoring events for businesses and organizations.

Social Event Planners: Focusing on community and social engagements.

Monitoring and Evaluation of Events: Assessing the success and areas for improvement in events.

Principles of Event Logistics: Managing the logistical aspects of events.

Event Marketing: Strategies for promoting and attracting audiences.

Contract and Risk Management in Events: Navigating legal and financial aspects.

Human Resources Issues in Event Management: Managing teams and stakeholders.

Virtual Event Production: Adapting to the digital transformation in event planning.

Event Proposal Writing: Writing compelling proposals to secure clients.

Event Management Practicum: Real-world experience through practical application.

Event Management Project Work: A culminating project that demonstrates acquired skills.

Why Choose CSU?
Pioneering Spirit
Christian Service University is the first university in Ghana to offer a specialized MA in Event Management, demonstrating its commitment to pioneering innovative educational programs. This programme reflects the university’s dedication to addressing contemporary industry needs and setting new standards in education.

Industry-Relevant Curriculum
The programme’s curriculum is designed with input from industry experts, ensuring that students acquire skills that are directly applicable to the real world. This practical approach ensures graduates are not only knowledgeable but also equipped to handle the complexities of event planning and management.

Focus on Ethical Leadership
At the heart of the programme is a commitment to producing ethical leaders who can apply both theoretical knowledge and practical experience to drive positive growth in the event sector. CSU emphasizes ethical practices, preparing graduates to lead with integrity and professionalism.

Holistic Development
The programme is designed to provide a well-rounded education, incorporating essential soft skills and practical experience. Graduates will emerge as versatile event planners capable of managing social, political, religious and economic events with finesse and expertise.

Expert Faculty
CSU boasts a team of experienced and qualified faculty members who bring a wealth of knowledge and industry experience to the classroom. Their guidance ensures that students receive top-notch education and mentorship throughout their studies.

Strong Industry Connections
The university’s strong ties with industry professionals and organizations provide students with valuable networking opportunities and insights into current industry trends. This network can be instrumental in securing internships, employment and collaborative projects.

Admission Requirements
To qualify for this prestigious programme, applicants must hold an undergraduate degree with at least a second-Class Lower division in relevant fields such as social sciences, business, planning communication, agriculture, and health sciences from recognized universities. Moreover, candidates must have a minimum of one year of working experience. Those with third class or pass degrees but with managerial experience may also be considered following a successful interview.

Conclusion
Christian Service University s not just offering a Master of Arts in Event Management; it is setting a new benchmark in event management education in Ghana. With its innovative curriculum, commitment to ethical leadership and focus on practical skills, CSU s the ideal choice for aspiring event planners seeking to make a mark in this exciting and ever-evolving field. Enroll today and take the first step towards a successful career in event management with Ghana’s leading institution.

The writer of this article, Dr. Richmond Acheampong, is a journalist, columnist, PR expert and communication studies lecturer at Christian Service University. Email: [email protected]

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