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Football is Ghana’s main source of National Sports Entertainment – Why?

Macroeconomic Bulletin Football is Ghanas main source of National Sports Entertainment – Why?
DEC 16, 2022 LISTEN

Sport in Ghana has grown rapidly since the Colonial era when there was little consideration for an organized schedule of activity other than the daily drill known as physical training (PT). After gaining independence from British Colonial Rule in 1957, the Gold Coast began a course of rapid development with a focus on seeking national identity and receiving recognition on a global scale in all fields of endeavour within the broader context of an "African identity" (Baba 2000).

Ghanaians (at the time, residents of the Gold Coast) had fully embraced organized sport by the turn of the 20th century. This prompted the establishing of the first sports organization, the Gold Coast Football Association (GCFA, now known as the Ghana Football Association), in 1920. Following this, the Gold Coast Amateur Athletics Association (now known as the Ghana Athletic Association) and Gold Coast Olympic Committee (now known as the Ghana Olympic Committee) were established in 1944 and 1951, respectively. Ghana, then known as the Gold Coast, took part in its first Olympic Games in Helsinki, Finland, in 1952, along with British Togoland, which included the present-day nations of Togo and Ghana's Volta area.

Ghana's speedy sporting development over the years made her an example for other colonies looking to construct an African sports image. Schools and colleges in Ghana had implemented comprehensive interscholastic programs with excellent planning under a law requiring all students to participate in intramural sports.

Most schools and colleges had physical education departments set up with mass gymnastics and competitive sports (such as soccer, track and field, boxing, table tennis, and cricket) that were part of the Empire Day events. Teachers and former service members taught and oversaw these sports activities.

Looking back and counting our achievements since independence until now, our country Ghana has become the first nation on the African continent to earn an association football medal after its athletes won a total of four Olympic medals in its thirteen Summer Games participation, including three in boxing and a bronze (BBC News., 2011).

Ghana has competed in various competitions, winning four African Cup of Nations titles, participating in four FIFA World Cups (2006, 2010, 2014, and 2022), and one FIFA U-20 World Cup. Ghana, following Cameroon and Senegal in 1990 and 2002, became the third African nation to go to the quarterfinals of the 2010 FIFA World Cup.

The Black Satellites, Ghana's national U-20 football team, are arguably regarded as the team that develops into the country's national football team. Ghana is the first and only nation to win the FIFA U-20 World Cup on the African continent and was runner-up twice, in 1993 and 2001. The Black Starlets, Ghana's national U-17 football team, have won the FIFA U-17 World Cup twice, in 1991 and 1995, and have finished second twice (in 1993 and 1997).

Additionally, the nation has produced several top-tier boxers, including Joshua Clottey, Ike Quartey, and three-time world champions Azumah Nelson, DK poison and Nana Yaw Konadu. Thus, it is often argued that the successes of these boxers put Ghana's name on the map.

That said, despite the successes and strives of the other numerous sporting activities, including athletics, tennis, swimming, tennis, handball, hockey, cricket and even local ampe her in Ghana, boxing and at the very extreme, football, appears to have taken the centre stage and have received maximum attention, sometimes even at the detriment of what has been termed “the lesser sports”.

Ghana is by no means a two-sport country, but there is also no denying the fact that boxing and, especially, football have dominated everything from Olympic medals to individual triumphs, to moments that left us stunned, happy, and sometimes sad.

Take, for instance, the penalty missed by Asamoah Gyan in the 2010 World Cup against Uruguay (GhanaSoccerNet., 2017). Alternatively, more recently, the penalty miss by Andrew Ayew against Uruguay in the ongoing 2022 FIFA World Cup. The entire nation gasped in both cases. Football is a blessing. But riddle me this: is football the only sport that Ghana has to concentrate on to the detriment of the other sports? What successes, if any, in other sports, have brought some nations together?

Fortunately or unfortunately, the apparent maximum concentration on football dates to the era of the first president of the Republic, Dr. Kwame Nkrumah. Football in this era was used as a Pan-African tool to promote unity and call for mobilization among participating countries. Thus, Nkrumah participated in some local clubs' fundraising games and even 'kicked-off' one game between Accra Hearts of Oak and Standfast.

When it became clear that independence would soon come, Nkrumah took on much more of a direct role in football management, which allowed him to project his vision for the sport as a means of forging the kinds of cultural and emotional ties that he thought were essential for the establishment of a peaceful Ghanaian state and pan-African unity (Darby, 2013).

The importance of Nkrumah's use of the Black Stars to promote pan-Africanism is emphasized by Benjamin Koufie, a former player and assistant coach of the national team, who recently recalled that, since Nkrumah utilized football to reach every country on the continent, he wanted to make sure that the Black Stars of Ghana were a shining example.

Ghanaian football has not been without its many controversies. Those in the sports fraternity and the ordinary Ghanaian have often argued and wondered why the government of Ghana continues to spend relatively more on football. Football apparently unites Ghana like no other sport does. But is this limitation organic or self-imposed?

As mentioned early on, the focus given to the football fraternity is sometimes to the detriment of other sports. For instance, the Ghana Basketball Association of Ghana was cited in 2011, almost lamenting their neglect by the Sports Authority. Thus, after nine months of qualifying for the 22nd Africa Women’s Basketball Championship 2011, hosted by Mali, their call for support fell on deaf ears. It took the benevolence of well-wishers and private individuals to get into the competition. They argue that the Ghanaian government is solely responsible for sponsoring all national teams, including basketball. However, this is not the case at the moment in Ghana. To them, this was demonstrated by Ghana’s participation in the All African Games in Maputo, where numerous sporting disciplines were abruptly dropped from the trip due to a lack of funding.

Moving on, the sport of athletics has been cited, singing the same lamentation hymnal. Mr. Osei Asibey, who acts as the Secretary-General for the Sports Writers Association of Ghana (SWAG), responded to inquiries from the media in Koforidua during the Circuit III Athletics championships hosted by the Ghana Athletics Association by saying that “the sport of athletics appears to have taken a plunge due to the lack of investment and support” (GTonline 2022).

I could list several examples of such neglect in the endeavour of other sports as opposed to football. I know it is undeniable: the success and growth of football worldwide are absolute. It can easily be termed the number one watched sport globally. However, many nations have found equal success stories outside the scope of football.

Take, for instance, cricket, which is undoubtedly one of the most popular sports in India. Cricket, as the saying goes, is the country’s religion because of the overwhelming passion and enthusiasm it generates. India’s population is diverse, yet a few places have drawn a sizable amount of the population’s attention. In India, cricket has consistently been successful in uniting a sizable population segment behind one viewpoint.

Elsewhere in America, sports like American football (NLA), baseball and basketball (NBA) continue to be the most watched and followed. Today, according to Forbes, NBA teams are worth $ 2.86 billion on average. Also, for the first time, the NBA’s revenue for the 2021/22 season exceeded US$10 billion, a little above US$8.3 billion for 2019/20.

I could also equally speak of the Chinese and the martial art, Japan and Sumo or karate, Sweden and handball, among several others.

To draw the curtain, football continues to be the number one sport in the world. In Ghana, there are several other sports, but just like many other Nations, football sometimes takes centre stage to the detriment of other sporting activities. The National Sports Authority exists to develop, organise, promote, and manage competitive and social sports to promote health, fitness, recreation, national cohesion, and professionalism to ensure long-term wealth creation, vigorous infrastructure development, and proactive management that leads to sports excellence and international recognition.

Let us not allow the Sports Authority to be spoken of as becoming an organisation that only seeks the interest of the football fraternity. Elsewhere in other jurisdictions, other sporting activities aside from football occupy or equally compete with football and stand the chance to contribute to nation-building via sports meaningfully, should the powers that be support the infrastructure and the programs that promote them nationwide and beyond.

I hope you enjoyed the read. Hit me up, and let’s keep the conversation going! I read all the feedback you send. Also, feel free to throw at me topics you’d like to read or hear my thoughts on. You can always head to my Calendly at calendly.com/maxwellampong or connect with me your own way through my Linktree: https://linktr.ee/themax .

Have a blessed week!
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References
"USA 1–2 Ghana (aet)". NEWS.BBC.co.uk. 26 June 2009.

BBC News (2011) "Ghana clinging to Olympic dream"

Darby, P. (2013). ‘Let us rally around the flag’: Football, nation-building, and pan-Africanism in Kwame Nkrumah's Ghana. The Journal of African History, 54(2), 221-246.

Ghana Basketball Association. (2011). Ghana government fails to support Ghana Women's team in Mali - Ghana basketball association - GameDay. Retrieved from https://websites.mygameday.app/assoc_page.cgi?client=1-6500-0-0-0&sID=95636&&news_task=DETAIL&articleID=17008517

GhanaSoccerNet. (2017). 60 years of greatness as a sporting country-the story of Ghana. Retrieved from https://ghanasoccernet.com/60-years-of-greatness-as-a-sporting-country-the-story-of-ghana

GTonline. (2022, March 29). Ghana athletics needs investment, support - GAA - Ghanaian times. Retrieved from https://www.ghanaiantimes.com.gh/ghana-athletics-needs-investment-support-gaa/

Sarpong, J. (2014). 2010 World Cup, Blackstars Earned $14M Not $11M. Retrieved from https://www.ghanaweb.com/GhanaHomePage/SportsArchive/2010-World-Cup-Blackstars-Earned-14M-Not-11M-304117#:~:text=According%20to%20the%20current%20Sports,Yaw%20Amp

Sofo, S., & Baba, J. (2013). Perspectives on Physical Education and After-School Sports in Ghana. Global Perspectives on Physical Education and After-School Sports Programs, 13.

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Dr. Maxwell Ampong is an Investment Strategist with Maxwell Investments Group (MIG). MIG has a disciplined approach towards executing ESG-centric Sustainability Development Models, engages in Local & International Trade of Agricultural Commodities, and Market-Acquisition Strategies. He writes about trending and relevant economic topics, and general perspective pieces.

Dr. Maxwell Ampong
Dr. Maxwell Ampong

Independent Contributing AuthorPage: MacroeconomicBulletin

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