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13.06.2017 General News

Vlisco Unveils New Collection

By Daily Guide
Vlisco Unveils New Collection
LISTEN JUN 13, 2017

Leading African print manufacturer, Vlisco, in collaboration with astounding indigenous fashion designer, Royal Dennis, has unveiled a new dynamic season collection at the Vlisco store in Accra mall.

The capsule collection follows similar partnerships with Stylista, Poqua Poqu & Melanie Crane in 2016.

The collection, themed 'Royal Dennis for Vlisco Capsule Collection', by Royal Dennis brings to life the expression of the latest Vlisco Season 2 Collection.

Stephen Badu, Marketing Director for Vlisco Ghana, disclosed that Vlisco has always sought ways to empower local designers to meet international standards through the initiative.

He further added that through such initiatives, Vlisco believes that the designers will bring out the uniqueness of the Vlisco fabric to meet the fashion expectation of their variety of customers.

“Royal Dennis is one designer we at Vlisco are always excited to work with. He is very creative and pays attention to details. He is simply good,” Stephen Badu said.

Customers can choose from ten exclusive styles featuring Royal Dennis's signature and works. These styles will surely add some distinctiveness to the wardrobe of any connoisseur of style.

“I call this collection GOLDEN by ROYAL DENNIS. I wanted to show Royal Dennis in a new way. I wanted to center my collection on a major concept which then is translated into different styles.

The collection is created for a woman not afraid of real beauty, a woman in charge of her own femininity, and a woman who is golden.

This will be displayed at the Vlisco store from now till end of August 2017.

By Jamila Akweley Okertchiri