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12.05.2012 General News

Edward Armah Returns

12.05.2012 LISTEN
By Daily Guide

A GHANAIAN artist based in the US, Edward Armah, who worked closely with a number of stakeholders in the showbiz industry in the US and Europe, has home on a working visit.

Edward Armah, who left the shores of Ghana in late 90s, worked tirelessly on the international fashion scene to meet the challenges ahead of him.

Edward Armah took his first humble steps into the world of fashion about 10 years ago. While managing a fashion segment, In Style, at a local radio station in his native country Ghana, he developed an intense passion for the fashion industry.

In 1998, Armah went to London, United Kingdom, to learn more about fashion. He worked in a custom shop, where he concentrated on fashion design and he sketched clothing styles for leisure. Soon, he realized that London could not quench his escalating thirst for fashion.

By 2000, Armah had made his way to the United States of America. He secured an appointment as a personal shopper in Neiman Marcus, New Jersey. By the time he left the prestigious luxury retailer in 2006, Armah had become a seasoned professional in the customized clothing industry.

Again, he put his experience to test by working for Saks Fifth Avenue, another high-end retail store. Later in his career, he worked for Oxford. While there, he spent time with experienced tailors in Chicago. Inspired by his eclectic mix of experiences, Edward Armah was ready to embrace his own luxury men's clothes furnishing line.

In 2009, Edward Armah's fascination of butterflies and their different species led to the birth of Butterfly Bowties LLC, now Edward Armah,  a company that designs, manufactures, markets and sells a branded line of high-end luxury men's clothes, furnishings including handmade bowties, ascots, vests, silk robes and pocket circles. Edward Armah, the brand, aims at creating the most innovative and finest men's dress furnishings.

Edward Armah's idea of a bowtie that can be worn in four different ways, has gained much popularity across borders, and is considered a breakthrough in the fashion industry. It has become his signature product and has merited him the title, Bowtie King.

 
 
 

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