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Tue, 22 May 2012 Business & Finance

Vodafone launches retail platform

By Betty Oforiwa Agu - Daily Graphic

VODAFONE Ghana has launched its first Retail Franchise Store to provide a variety of its products and services to clients and customers.

The novelty is to help meet the growing communication needs of customers and to stay afloat in the highly competitive telecommunications industry.

The Vodafone Retail Franchise Store located within the A&C Shopping Mall at East Legon will be a point of call for businesses and individual customers within the Ga-East, Madina-La Nkwantanang and Adentan Municipal and District Assemblies.

To offer quality services to such clients, the store has available various improved services under the same roof.

These include an electronic recharge system which enables customers to purchase call credit and load them promptly on their devices without queues; a device corner where various devices are on display for sale.

Others include an experience space where customers could try out products for first hand experience; an internet café; and a wireless space to allow customers conduct business and surf the net at great speed and in comfort.

There are customer service desks to resolve communication problems of clients and to give free advise on the best communication solutions facing clients.

Speaking at the launch on Friday, the Head of Sales and Partner Markets, Vodafone Ghana, Mr Michael Nii Boye Adjei, said the customer was central to the company’s operations.

The company, he said, chose to draw closer to its clients by bringing to them a one-stop-shop where all their needs could be met.

He said the location of the store was ideal and accessible. He added that it would serve the needs of customers in and around Legon–Madina.

Mr Adjei affirmed that Vodafone’s products and services had not changed but had improved.

“The difference is that we have improved the standards in service provision to valued customers,” he said.

He said his outfit would continue to invest in quality services to clients.

The Chief Executive Officer of Vodafone, Kyle Whitehill, lauded the country’s office of his firm for its achievements over the past few years.

He was hopeful that the client, the core of the company’s existence, would enjoy the maximum benefit.

He said Vodafone would work at evolving more innovations that would satisfy the communication needs of Ghanaians.

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