The first ever Corporate Social Responsibility (CSR) magazine in Africa to conscientise corporate organizations on the need to be more concerned not only about money but about the impact their business activities have on the people and environment in which they operate has been launched in Accra.
The CSR Watch magazine targets to also ensure that companies see CSR as an opportunity and a platform for sustainable growth, drive home the necessity to commit to CSR.
The quarterly magazine is also to provide appropriate platform to increase awareness, knowledge and intellectual advancement for executives of corporate entities, researchers, lecturers, students journalists, policy makers and interested individuals on CSR-related issues.
The magazine would therefore feature extensively community projects companies execute and the impact they had on the people in the society.
Publishers of the magazine, the Corporate Social Responsibility Foundation Ghana, revealed that 3,000 copies of the maiden edition of the magazine would be circulated free of charge to stimulate a national awareness on CRS.
Launching the magazine, a renowned public relations and communications management consultant and chairman of the Board of Trustees of the Foundation, Joseph Emmanuel Allotey-Pappoe, charged corporate organizations to make CSR part of their core business values.
According to him, the new conventional thinking in gauging corporate successes are financial, social and environmental, hence the need for organizations not to focus on just making profits but also to give back to society.
Present at the launch were Mrs. Vicky Wireko-Andoh, editor of the magazine and a former Corporate Affairs Director of Unilever Ghana; Byron Nana Taylor, CEO of the Foundation; Mr. Willing Vanderpuije, a retired banker and Vice Chairman of the Board of Trustees; and Mr. Boahene Asamoah, a Marketing Communications Practitioner and member of the Board of Trustees of the Foundation.
The next edition of the CRS Watch magazine will be out in January 2012.
Story by Adwoa Gyasiwaa /Myjoyonline.com/Ghana
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