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05.07.2011 Business & Finance

10th Banking Awards Survey Takes Off

05.07.2011 LISTEN
By Daily Graphic

A comprehensive banking survey to elicit responses from customers of the banks in the country towards the 10th Ghana Banking Awards has begun throughout the country.

The survey, which is being undertaken by Synovate and West Point Consulting on behalf of Corporate Initiative Ghana, organisers of the prestigious Ghana Banking Awards, will tell which bank(s) deserve laurels at the special awards dinner night scheduled for the Movenpic Ambassador Hotel in Accra in the second week of August.

A release from CIG, signed by Mr Willing Vanderpuije, Chief Host and Head of the Awards Planning Committee, said the 'banking survey covering both Retail and Corporate banking services in the country is ongoing nationwide and, customers of banks are being asked to be very candid in their responses to ensure that the key objective of effectively ranking the performance of banks in the various categories is achieved'.

'Candid and truthful feedback would ensure that banks get to know their true performance and position so they can build upon current levels. Ultimately, through the survey and awards, banking services in the country should improve as have been seen over the last 10 years that the Awards have been was existence', he added.

The survey started after a series of technical committee meetings which at all stages included representatives of participating banks to conclude work on this year's approach and methodology.

Meanwhile, the release said, KPMG, the event statisticians, after vetting and signing off the approach and methodology was also in the process of analysing and ranking the financial of participating banks in the area of financies performance.

Other factors employed in the awards include data provided by the banks themselves in the following areas such as; Corporate Social Responsibility, Bank Size, Growth and Profitability, Product Innovation, IT and Electronic Banking and Bank Data for trade finance category which includes types of products, volumes and values.

The release further requested both corporate and retail clients to co-operate fully with the research assistants to ensure a smooth and constructive process.

It described this year's awards ceremony as special as it marked the 10th anniversary of the awards.

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