What You Did Not Know About Valentine’s Day In Africa

It's that time of the year again. Little red and white teddy bears smile out from shop windows, florists go on overdrive and women all over are rethinking their diets to prepare themselves for the onslaught of chocolates that will come their way tomorrow and a few days thereafter (the customary grace period given to those who default). Valentine's Day is upon us and the retail world is gearing up for the extravaganza that is sure to ensue.

Apart from the fact that Valentine's Day is like Christmas for every material girl in the world, here are some fun facts about it, as per a survey from Kaymu, Africa's #1 online shopping community. The survey was conducted across 500 participants from its consumer base.

• 40% of women would break up with their boyfriend if they didn't get them a present on Valentine's Day. 40% also stated that they would buy presents for their friends as well as their Valentine.

• 70% of the participants would spend $50 or lower on their Valentine's Day present and date, 20% would spend between $50 and $100 and 10% would spend over $100.

• Interestingly enough, 50% of those surveyed were open to shopping for their Valentine's Day present online and 50% were not.

• Contrary to popular belief, 90% of those surveyed wanted to stay in on Valentine's Day as opposed to going out. 90% of the participants also declared that they would not wear red on the occasion.

• 70% of those surveyed said they would buy themselves a present on Valentine's Day and 80% were comfortable with being single on Valentine's Day.

• 60% were open to proposing to their significant others on Valentine's Day while the same percentage of people believed that Valentine's Day is overrated.

Love it or hate it, Valentine's Day is definitely here to stay, so buy some cupcakes and brace yourself for this Saturday!

About Kaymu
Kaymu.com.gh is the leading online shopping community in Ghana, and the safest platform on the market. It connects and empowers buyers and sellers to allow them to take advantage of the best deals on an extensive range of products including electronics, mobile phones, fashion items and tons of gadgets. Thanks to a fixed price system, Kaymu guarantees that users will always find the lowest prices on the market.

About AIG
Africa Internet Group introduces and accelerates the online shift in Africa – for its people and its culture. It is committed to running successful and vibrant internet companies which boost the evolution of African online culture. AIG is the parent group of nine successful and fast-growing companies in more than 25 African countries, accounting for over 3, 000 staff. AIG cares about entrepreneurship and brings together all the key elements required to build great companies: team, concept, technology and capital. Its network of companies includes JUMIA, Kaymu, Hellofood, Lamudi, Carmudi, Zando, Jovago,Lendico and Easy Taxi.